SET Management and cultural re-enlightenment

The SET management approach has much in common with the “Cultural Re-Enlightenment” archetype described by leading management scholars Andrew Hoffman and Devereaux Jennings in their recent book “Re-engaging with sustainability in the Anthropocene era.”  Both approaches share an emphasis on the need to go beyond sustainable development, to focus on flourishing rather than on materialism and self-interest, to replace reductionist thinking with a sense of transcendent connectedness, and to highlight the role of localized entrepreneurs. And, just like SET management is based on virtue ethics rather than mainstream utilitarian ethics, Hoffman and Devereaux observe that "the logics of science in Cultural Re-Enlightenment will be balanced by new logics of ... religion, philosophy, and others, ones that are congruent with one another.” ​

---

re-engaging with sustainability in the anthropocene era by hoffman and jennings