SET Management
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"A business that makes nothing but money is a poor business."
                                                   ~ Henry Ford

What is SET management?

​Management guided by social and ecological thought, SET Management, presents a clear alternative to the Financial Bottom Line (FBL) and Triple Bottom Line (FBL) approaches that have dominated management theory. While the process of management (plan, organize, lead, and control) might be quite similar among all three, the goals pursued by SET are unique and are urgently needed in this time of growing economic inequality and environmental degradation.
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SET EXEMPLARS

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SET ROOTS

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​EMAIL BRUNO
​BRUNO DYCK
Bruno Dyck enjoys collaborating with managers, scholars, and students to promote SET management principles and practices. He is a Full Professor in the Asper School of Business at the University of Manitoba, and has published several prize-winning books and articles, and won awards for research and teaching, including the 2019 Expanded Reason Award. Bruno enjoys cycling to work year-round, becoming a vegetarian, buying local goods and services, hiking, and spending time with family and friends.

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EMAIL DAVID
DAVID HOLCOMB
​David Holcomb has assisted in the launch of this website -- developing ideas in conversation with Bruno and turning those ideas into reality. For the past 35 years, business for the common good has been one of David's vocational anchors. He has completed graduate work in both business and theological studies and has worked in both fields. Currently David resides with his family in Milwaukie, Oregon, where he serves as the Director of Finance and Operations with a local non-profit. 
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